Sunday at CLCI we hosted a Lunch & Learn where some of our Level 1 Students ask our experts questions about marketing, elevator pitches, and audience.
Today Brooke Adair Walters (M.C.L.C., C.P.C), and Jerome LeDuff Jr (M.C.L.C.) host our second live Lunch & Learn, this time with some of our soon to be graduated Level 1 students.
In our Lunch & Learns, not only do Brooke and Jerome help the students with marketing, but fellow students offer their insights and professional experience. This is a time and opportunity to learn from everyone and in this video we cover topics such as:
How to structure your marketing narrative
What is the balance between free and paid content
How to narrow and enrich our elevator pitch
The importance of networking and referrals
If you only take away one thing worthwhile from this Lunch & Learn it would be that you should provide value to your audience and enrich their day. So with that in mind here are Brooke's 3 Valuable Rules for Marketing: "Speak directly to potential clients, make that emotional connection, and market where they are located"!
Thank you,
All of our Level 1 students who participated, Brooke Adair Walters, and Jerome LeDuff Jr.
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